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More than 70,000 people are expected to enjoy Great Yarmouth’s Wheels Festival on June 20-21.

Non-stop action by world-class headliners will wow crowds, including new for 2026 signing, the UK’s biggest Monster Truck, Big Pete, and sidekick The Grim Reaper, and returning crowd favourites, the UK’s number one freestyle motocross stunt team Bolddog Lings FMX, the Ken Fox Riders Wall of Death and BMX stunt wizards BMXTRAS.

A massive 1.5km line-up of cars, trucks and motorcycles – from lovingly-restored classics to souped up novelty vehicles, American cars, and emergency vehicles – will fill the seafront.

The free two-day Wheels Festival injects millions of pounds into the Great Yarmouth economy – more than £3.5 million last year,

Tearoom owner has made baking for nearly six decades a piece of cake
When she was a child Sara Smith used to sit on her mum’s kitchen worktop watching her cook.
The simple pleasure ignited a lifelong passion, leading her to a remarkable journey as the proud baker of more than a quarter-of-a-million slices of homemade cake and scones.
“I used to love watching my mum bake and when I was 17, I began working in a specialist bakery producing celebration cakes,” said Sara.
“It then developed into a small business at home where I would make cakes for birthdays, anniversaries and christenings.
“A few years later I was approached by my neighbours,

Cutting VAT on tickets for attractions and children’s meals is a double win for families and businesses at a time when Great Yarmouth needs it, Visit Great Yarmouth said today.
CEO Asa Morrison said the Great British Summer Savings announced by the Chancellor, slashing VAT for entry to attractions for families and children’s meals from 20% to 5% between June 25 and September 1, would help boost summer trade for businesses by making things more affordable for visitors and locals.
“This will make a notable difference, especially for larger families, wanting to enjoy the attractions in Great Yarmouth and around, and also on children’s meals.
The tourism industry had been lobbying for some from of tax break,

From thrilling rides to a new circus spectacular and the chance to cuddle a bunny – there’s a wide range of family fun in store in the Great Yarmouth borough this half term.
The Pleasure Beach, open until 9pm on Wednesday, May 27, will be the backdrop for a colourful assortment of majestic fireworks, which will launch in front of the iconic Great Yarmouth sign, in the Pleasure Beach Gardens.
Just a day later, the UK’s new contemporary circus links arms with The Hippodrome Circus, performing A Glimmer Daze Gambit – a host of breathtaking acrobatics, laugh out loud comedy and mischievous mime – as part of the Out There Festival weekend,

Great Yarmouth is described as “top tier” and one of the 16 best UK seaside towns to visit this year by travel experts in the latest Time Out guide to great British coastal towns.
Great Yarmouth is “on a roll,” said the experts, listing the destination in the UK’s most exciting seaside, port, harbour and resort towns to visit in 2026, describing its vibe as “old school greatness revived”
New investment, heritage, entertainment and an all-round mix of activities, attractions, beach and nature are the reasons they put Great Yarmouth as top of the list of coastal towns to spend time in this year.
“In 2026 Great Yarmouth is on a roll,” the experts say.

Newborn lambs, swashbuckling pirates, fireworks and a new tiger completing a big cat love story are all on the list of Easter family fun in and around Great Yarmouth.
From the spectacle of banger racing and caravan crushing to tranquil boating on the Venetian Waterways’ lake, parties and shows to seafront rides and attractions and favourite egg and treasure hunts, Great Yarmouth is back in full spring swing for Easter.
Petting lambs is always a favourite, and Hirsty’s Family Fun Park delivers with its Easter Baananza at Hemsby starting this Saturday (28 March) until 12 April, where children can meet lambs and newborn calves in Farmer Hirst’s all-round farm experience with a tractor and trailer ride down to the ewe and calf birthing areas, 

Weekly fireworks will return to Great Yarmouth and Hemsby this summer.
Big Tuesdays and Big Wednesdays will be back in July and August lighting up the sky over the sea with dazzling pyrotechnics attracting crowds to the Great Yarmouth seafront and Hemsby beach.
Organised and funded by Visit Great Yarmouth, the free events start on July 21 at Hemsby with the first Big Wednesday at Great Yarmouth on July 22.
About 5000 people spend the Wednesday evenings on the seafront for the six summer displays to watch the sky turn into a blaze of colour by displays that start at 10pm.
Independent research using key tourism data revealed that the Big Tuesdays and Big Wednesdays generate more than £3million to the economy,

Family fun is on the menu for a busy half term in Great Yarmouth. 
 Everyone can join in to a raft of activities for all ages – dance at a pop party, revel in Captain Calamity’s mayhem, follow the trail of the world’s favourite bunny, Miffy, get close up to big cats, rare reptiles and sea creatures and marvel at the spills of banger racing . 
If exploring the night sky is more your family thing or throwing yourselves into a musical adventure based on animation Madagascar, it’s all catered for, along with bracing beach walks and hot chocolates on the seafront. 
The Hippodrome is adapting its Cabaret Extreme show to present a family friendly version from Friday February 20 to Sunday February 22.  

Monster truck duo, dare devil world-class motocross team and BMX stunt team to headline Visit Great Yarmouth’s summer Wheels Festival 2026.
Two days of non-stop action is promised at the free two-day event which drew nearly 70,000 people to the seafront last year.
This year, the 1.5km of cars, trucks and motorcycles – from lovingly-restored classics to souped up novelty vehicles, American cars, and emergency vehicles – will line up in four new themed zones.
Wheels Festival brings a welcome spending spike for seafront businesses with a ‘ripple effect’ economic boost for Great Yarmouth. Last year’s event generated £57 for the local economy for every £1 invested.

World leading motocross stunt riders,

Great Yarmouth’s two-day summer Wheels Festival generated more than £3.5 million for the local economy last year and created or sustained more than 51 jobs.
Visit Great Yarmouth staged the weekend event on June 21 and 22 2025, which attracted a record 70,000 visitors.
For every £1 spent by Visit Great Yarmouth, £57 was injected into the local economy, an economic impact study has revealed.

The figure was calculated by direct visitor spending with seafront businesses, attractions, shops, cafes and restaurants, transport and accommodation by overnight visitors and indirect spending by business with suppliers.
Visit Great Yarmouth commissioned the report from Essex-based Destination Research, which uses its PRIME model to calculate direct and indirect spending,