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A huge helping of magic, sparkles and festive cheer is lined up in Great Yarmouth this Christmas.
From pantomimes to circus performances to wildlife and beach walks, there’s something special for all the family.
The Hippodrome Christmas Spectacular is back with more jaw-dropping acts from across the globe, a phenomenal cast of dancers, singers and the riotous comedy of Jack Jay and Ben Langley.
Culminating in the world-famous water spectacular, complete with fountains and synchronized swimmers, audiences are in for a treat at the UK’s last surviving circus building.
The show is on until January 4, with a special gala performance on New Year’s Eve at 8pm.
Sealife Great Yarmouth is looking for participants in its special arctic Christmas adventure to learn about the North Pole and the animals that live there.

Annual survey reveals 93 per cent of visitors to the Great Yarmouth area this summer would recommend it as a tourist destination to family and friends

Overall enjoyment feedback rose by 4 per cent on last year

Beaches, family-friendly activities, a warm welcome and accessibility contributed to high enjoyment levels

Overnight visitors are staying longer

 
More than nine out of ten visitors to Great Yarmouth this summer said they were “very likely” or “likely” to recommend it to friends and relatives as a tourist destination.
The same percentage – 93 per cent – said their overall enjoyment of their time in Great Yarmouth was ‘high’ or ‘very high’, jumping from 89 per cent last year,

For 21 years, hotelier Greg Haddon has not missed a single volunteering shift keeping the crowds safe during summer and autumn fireworks displays on Great Yarmouth seafront.
Greg has stewarded more than 130 spectacular pyrotechnic displays since 2005 after buying the 16-bedroom Winchester on Euston Road in 2004 – and he’s looking forward to next year’s fireworks already.
“If I am going to do something, I will do it properly,” he said.
“The fireworks in Great Yarmouth is such a fantastic positive thing. Each fireworks night attracts about 5,000 people to the seafront. It really is magical that a six-minute fireworks display can attract so many people and bring so much fun to so many.

Theatres and visitor attractions offer free tickets and entry in drive to attract visitors to enjoy the range of winter activities the Great Yarmouth area.

Free panto and attraction tickets worth more than £500 up for grabs in first Christmas Golden Ticket competition.

Local families and friend groups welcome to enjoy entertainment on their doorstep as well as visitors.

A cracker of a festive family fun competition to win a magical Christmas experience in and around Great Yarmouth worth more than £500 is open.
Visit Great Yarmouth’s first Christmas Edition Golden Ticket competition has free tickets to Christmas shows and entry to top visitor attractions up for grabs.

Tourism contributed almost £700 million to Great Yarmouth’s economy last year with spending on the 7.5 million visits to the area 10 per cent more than in 2023.
But, despite an upturn in visitors, businesses say they are being squeezed by rising energy and staff costs, while visitors are spending less because of their own cost of living pressures.
Confidence for October half term is fairly high but tempered by uncertainty.
Pressures are leading to businesses increasing their prices and cutting staff.
Businesses point to rising costs delaying investment and building maintenance.
They are calling for an energy price cap, business rates and cuts to VAT on hospitality, tourism, and energy.

From ghouls to fireworks, pumpkins to the scariest aerial circus acts, sea witches to spooky snail trails, Great Yarmouth is briming with scare-tastic activities and fun for all the family for half-term.
A triple spectacular seafront firework display organised by Visit Great Yarmouth revives the summer Big Wednesdays on Wednesday (October 29) with a free mega triple pyrotechnic extravaganza at 6pm.
Free seafront street performances start at 5pm until the fireworks and again after the displays, with the giant Winter Wonderland Birds with their huge illuminated fanned tails – that change colour according to their mood – strutting among the crowds.
The birds will be joined by light-festooned stilt walkers FarenHeight who will dance and mingle with visitors at the centre of the seafront.

Visit Great Yarmouth reveal an upgraded triple firework display to the sky over the beach with colour for October half term
Magical giant birds and fiery friends on stilts will roam the seafront entertaining the crowds in exciting street acts
Seafront traders poised to maximise on a busy summer with extra autumn crowds for the free event

 
A triple fire work display will light up the sky over Great Yarmouth seafront and beach in glorious technicolour in an upgraded half term special event.
Fireworks will be set off from three points on central beach in an evening of family fun complete with exciting street acts entertaining along the seafront on October 29
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– Visit Great Yarmouth’s free events pulled in the crowds this summer boosting trade for seafront businesses.
– Great Yarmouth Pleasure Beach celebrated record customer numbers in its 116-year history on the final Big Wednesday fireworks.
– The only seaside airborne pyrotechnic display in the UK proved a crowd-puller throughout its six-week run.
 
Summer events organised by Visit Great Yarmouth pulled in the crowds to support seafront businesses record a busy peak three months in challenging trading times.
The draw of Big Wednesday Fireworks led to one of the Golden Mile’s oldest and top attractions, Great Yarmouth Pleasure Beach, celebrating its highest customer numbers in its 116-year history.
Attracted by free events like the six weekly fireworks –

From the Dubai World Cup and Lisbon Harbour to Great Yarmouth’s Big Wednesdays – spectacular airborne fireworks and aerobatics displays are heading to the seafront this summer.
Visit Great Yarmouth serves up the dynamic new pyrotechnic plane in its weekly summer fireworks programme to draw crowds to the seafront.
The free Big Tuesdays at Hemsby and Big Wednesdays start next week.
Weekly summer fireworks displays are worth £3.3m a year to Great Yarmouth’s economy – for every £1 spent on fireworks last year £22 spent in businesses on and around the seafronts.

 
The night sky over Great Yarmouth seafront will be painted in technicolour light next week when an airplane fires fireworks in a dramatic aerobatic and stunt display over the sea in the first of six weekly summer spectacles.

Daytime TV viewers across the nation were today treated to some of Great Yarmouth’s best views and seafront attractions when Visit Great Yarmouth hosted presenters Matt Johnson and Jake Quickenden on the seafront.
ITV Daytime chose Great Yarmouth to promote its competition to win a luxury lodge at Lovat’s Waxham Sands and £100,000 cash by 14 short live broadcasts at different locations along the famous Golden Mile.
The best Great Yarmouth has to offer was beamed into the nation’s sitting rooms in live ‘hits’ during Good Morning Britain, Lorraine, This Morning and Loose Women.
Matt Johnson – known for his work on ITV’s This Morning and Channel 5’s OK! TV, as well as his advocacy for mental health awareness – fronted the first broadcast before 7am by the sea behind the Venetian Waterways with Scroby Sands offshore wind farm as a backdrop.